Pay – Per – Click
If you have a product to sell the Google Shopping is a highly efficient way for user sales conversion.
If you have an e-commerce business, Google Shopping creates a product list that shows on the top of the search page (SERP).
In comparison to Google, Bing is not widely popular but create a PPC campaign on Bing is way cheaper than Google. and Another reason that makes Bing helpful is that conversion for your product sale or brand awareness is much higher than other platform providers and we don’t have to forget that Bing is the default search engine in Internet explorer.
Just like the other PPC providers Amazon also gives sponsored ads service so we can also implement a targeting strategy to our customers on the world’s biggest e-commerce platform.
Amazon charge when the user clicks on your ad so just you don’t have to worry about money overspending.
Remarketing PPC method is the most valuable way to target the previous visitor who just left your website, whatever the reason happened at that time, we showing them our ads through other websites.
Google & Facebook are the best platforms to reach them.
Will, it does not amaze you that you found your website on the top of the search result page (SERP)? Definitely, that will make your day that’s where Paid Search Ads kick in, just set the marketing goals (keywords, budget) and target audience, Wow! you’re ready to rock.
Display Ads play a very important role in the digital marketing campaign. if you want to increase brand visibility or brand awareness, Display ads are very helpful in this manner. Display ads are also known as Banner ads. These types of ads are shown on Google Platform websites, not on the search result page (SERP).
How it is helpful ?
PPC is also known as pay-per-click. PPC is a very pocket-friendly advertisement method. By the PPC approach, you will only pay when the user clicks your ad, and you can set the specific budget for your particular campaign so that your amount never goes over-spend.
In case you’re not familiar with PPC then you’ve to try this method to put your ad in front of your interested-based audience.
Why Digitalsubset ?
In Digitalsubset, we have a long approach for PPC management. Our brainstormers always analyze the efficient and result-oriented way before the launch of the campaign so that you never have to take the stress of marketing research.
We’ve some category that helps you to understand the various form of PPC that suits your business. Mainly Google is one of the biggest platforms for PPC that is also known as “Google Ads”. Google Ads provides many categories like- search ads, shopping ads, display ads, youtube ads, and remarketing audience.
In another hand, not only Google but Bing, LinkedIn, Twitter, Instagram, Facebook these platforms also provide PPC services.